The present times are characterized by a certain degree of superficiality, which dominates society and has driven to a lack of sense and depth in our acts. This is especially relevant in the commercial world and the make-up sector is no exception as it is used today as a simple, recharged mask, aimlessly, falling into excess and exaggeration.

This contrasts with the original use of makeup, which was as a means for social, cultural or religious expression that transcended the form, giving power, confidence and beauty. 

My proposal focuses on returning makeup to its original value with a clean, natural and harmonious style in combination with a sincere and professional way of working to allow us to understand the role makeup plays in each person and context.